Employers have a problem
Employers are struggling to recruit and retain women, especially mothers, who took on outsized responsibility at home and in their careers throughout the pandemic. Roughly eighty percent of moms surveyed by MamaDen said they are anxious about returning to work and figuring out career and home responsibilities. Nearly sixty percent said their employer hasn’t factored in feedback from its cohort of working mothers.
As companies plan logistics around hybrid work, they also need to invest in resources that promote and support the social and emotional health of working mothers. In an ever-competitive marketplace, working moms want to feel heard.
PARTNER WITH MAMADEN
Women are burnt out, less optimistic about their career prospects and ready to leave companies that don’t support them as current and prospective working mothers.
WHAT WOMEN ARE SAYING
-
4 in 10 women have considered leaving their company or 4 in 10 switching jobs. (McKinsey & Lean In.org, “Women in the Workplace 2021”)
-
61% of women say their employer’s commitment to supporting women during Covid-19 was insufficient. (Deloitte Global, “Women @Work: A Global Outlook” May 2021)
-
1M fewer women in the labor force, while men have recouped all of their job losses since the pandemic began. (US Department of Labor January 2022 Jobs Report )
-
5.5% of women quit their jobs in August 2021, compared with 4.4% of men – the largest gender gap since Gusto began tracking the issue in early 2020. (Data from payroll services firm, Gusto.)
MAMADEN HAS ITS finger on the pulse ON WHAT WORKING MOMS WANT
PARTNER WITH MAMADEN
MamaDen is a platform that connects and empowers mothers, elevates the conversation around the work of motherhood at home and in the workplace and offers support to help women stay in or return the workforce.
Award-winning journalist and MamaDen founder, Julianna Goldman, knows what working moms feel and brings a ready-made community.
Our Programming
Our singular focus is providing mothers with community and resources to stay in or return to the workforce. As former correspondent at CBS News and a former White House correspondent at Bloomberg News, Julia Goldman has been curating virtual and in-person events since August 2020 based on feedback from the MamaDen community.
-
Description text goes here
-
Description text goes here
-
Item description
PREVIOUS GUESTS INCLUDE
-
Susan Tynan
FRAMBRIDGE CEO
-
Valerie Jarrett
SENIOR ADVISER TO PRESIDENT BARACK OBAMA
-
Margaret Brennan
MODERATOR OF FACE THE NATION
-
Emily Oster
ECONOMIST & AUTHOR OF “CRIBSHEET“
ACCORDING TO MAMADEN’S 2022
State of the Mom Survey
78% are very or moderately
anxious about returning to the office
while figuring out career and home responsibilities
81% want to see
their employer do more
to build a sense of camaraderie around the work of being a mother.
About Julianna Goldman
Goldman is an award-winning multimedia journalist with 15 years of experience in TV and print, having covered some of the most historic news events around the world. As the founder of MamaDen in 2020, she has spent the pandemic helping to ease the isolation of working mothers by hosting interviews with and providing access to leading parenting experts as well as influential women in business, government and media – all of whom are also moms as a way of building community around their own expertise as well as the shared experience of motherhood.
In 2018, Goldman authored “It’s Almost Impossible to be a Mom in Television News,” a widely acclaimed article for The Atlantic about the motherhood penalty in TV news. And in 2020, co-authored with White House Press Secretary Jen Psaki, an op-ed in USA Today calling on the private sector to do more to help mothers and children who are being disproportionately hurt by the Covid-19 Pandemic.